RSS

Tag Archives: Apple

The Apple Effect

Apple A lot of you may think this is a case study on Apple, if so I suggest you move on – this is my experience with Apple devices and my views on their products. Let’s start from the beginning, I never cared much about the iPod even though it was part of pop culture, just me being uninterested in listening to music, like playing it though 🙂 – then came the iPhone, again way over priced and I was an HTC guy so again a no show, of course at that time I was not even aware of the Macintosh PC devices, please note I am a windows fan for life (a lady in my office calls them Massintosh)

My first introduction to an Apple device – the IPhone gifted to me for my wedding by my brother Ameet, the device was fascinating, you must understand I had never used a touch phone before this – I spent a lot of time getting to know device; read up manuals/blogs/sites etc – in about a month since I had the phone I was what you call an Apple fanboy, I downloaded every possible application that 16gb phone ipad1could handle. I also started promoting the device as the greatest device ever, next came the IPad gifted to us (M&M) by the family, again the same cycle reapeats, getting information and downloading apps. By now I was a fully grown full-time Apple slave/marketer – recommending the devices to anyone and everyone and also creating a self dependency where I had to get my daily Apple fix, going to their website, hunting for upcoming product stories, signing up as a developer and so on. for a few years this dominated my life.

The Ipad MiniNow to the present – a couple of months back like every other man on earth I also heard about the new devices Apple was to introduce, I really was not very keen on getting drawn into the world, but eventually because of my Ipad being over 2 years old and running and outdated OS decided to look at the Ipad Mini, my loving brother Ameet and his Dad Dipu are Apple salesmen in disguise pretty much hard sold it to me, next I did my round of diligence also, contemplated buying the 4th gen Ipad instead but eventually due to budget constrains went for the Mini. The very loving Mrs. gifted it to me and to be very honest from day one I was as hooked to it as I was to my old Ipad – knowingly or unknowingly the vicious cycle had started all over again.

Twist in the Tale – A few days back an event forced me to rethink my entire Apple addiction, I was contemplating which laptop to buy for my personal use, first thought, Macbook, but then I got thinking, yes the devices are great, they do change how you interact with the internet & multimedia but they are not for the general public, very clearly the company caters to a luxury segment and I am not part of that segment – I use 3 programs on my HP and am happy with it – all I use Apple devices for is calling and surfing the net, I just can’t see myself spending 70k for a device that I could buy for 40k – of course if it drove my car, made me jump tall buildings in one leap and played Gears of War, I would thiMac Book Airnk about it, but it doesn’t. Now add to this Apple constantly upgrading devices to keep Steve Jobs legacy going, my biggest fear is that in 6 months the Mini will be obsolete – you would think they would give it a year at least, imagine buying a laptop with a one year lifespan…doesnot make sense…

To conclude if I had not received the iPhone and iPad as gifts I would never end up purchasing them, they are way to expensive – agreed quality comes at a certain cost but critical mass comes free or at affordable rates – Google, Facebook, Microsoft are all examples of the same – think about it what would phones, tablets, PCs be without the above mentioned companies – anyways this does not mean I am bitter and throwing my Ipad Mini – only an idiot would do that – On the Mac Book and Mac Book Air, if I win it in some contest great else it’s a know show. Please Note this article is also to prove my Sister in law wrong, she thinks I am an Apple Fan boy (WTF). Finally all said and done, I definitely will use an Apple device, but my addiction to all things Apple is done and dusted – like one South Indian Star said and I quote “Topic Is Over”

 
Leave a comment

Posted by on January 9, 2013 in Bikes & Builders

 

Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

The Crazy Car and Tech Expo

I am not that into cars, don’t get excited seeing many of them (Jaguar is an exception) or drool when people talk about speed, etc. This year however, I went to the Autocar Expo which showcases some of the most awesome cars and bikes across India. Of course, I had a hidden agenda here, the Stuff Gadget show was also in the same premise, the very lovely Mrs works for the magazine and hence would not miss it for the world.

We started off early to avoid the mad crowds, got to the venue by about 10:30. As soon as I walked in, the first thing that caught my eye were custom bikes – a company called Verdanci – I had seen their work before online, but was very impressed with the quality of bikes they were making. As a promotion activity, they had decided to build a bike at the expo and launch it on the last day. I spoke to one of the promoters there and he told me the bikes cost anywhere between 5-10 lakhs basis customer requirement – a bit expensive if you ask me, but then again, the bikes look kick ass! Further on, there were more bikes – BMWs to start with – they look like cheetahs ready to pounce, I quickly took a few shots and then moved towards the cars…. the first few Porsches, Audis, Mercedes – while I was shooting the Porsche, a gentleman approached me and asked me for my email, he apparently forgot his batteries on his Nikon and wanted pictures of the event; this was a first for me also so I happily obliged (just sent him all the pics last week). Moving on, I stopped at the Jaguar booth for about 10 minutes and just stared at the car, that is one car that I would love to own in my life :-). Post the foreign cars, there were the standard India brands on display; what impressed me was how they had setup their booths and were rallying people around with contests, pictures, etc., something international brands definitely need to learn.

Moving further, reached the Ducati booth, 4 monsters parked there, that’s about it no flash lights, no booth babes, nothing – just 4 bikes and it was spectacular – these are monsters, not ordinary bikes. Post these, I did catch a glimpse of a Harley, but the crew there was rather unfriendly, they had issues if people came close to their bikes, so I said thanks but no thanks and moved on. By now, I was getting impatient as I had not yet reached the Stuff enclosure, I quickly asked someone and he directed me towards it. On my way there, caught a glimpse of some awesome car systems – they looked like they are straight out of The Fast & Furious… beautiful. Just before the Stuff enclosure, I ran into the Bat Mobile, well not really the Bat mobile but the Lamborghini Aventadore – hands down the greatest car that I will ever see in my life time – pity the Lamborghini booth was very small and restricted movement for Photography.

Finally made it to the Stuff enclosure – the walkway towards the expo was lit up and paintings of movies with gadgets lined the walls, my favourite the Godfather and the Guitar on display; from there the first store I caught was the LG TV booth. People! the booth babes in there looked like aunties, but the products on display pretty much killed it. The Stuff gallery had Bruce Lee guarding it and had some really fancy Lomo cameras, speakers, television and video game rigs on display; talking about rigs, the car simulator was suspended 4 feet off the ground and moved basis the steering wheel, please note even the screen moved giving the user a visual like none other. There were people riding Segues, trikes around the area and the sound system on display were to die for, they cost a crore+ so yes to die for. The mandotory smartphone displays drew in crazy crowds. I did hear a rumour that the Iphone 5 was going to be made available for display, but did not end up confirming the same. Another interesting toy/gadget was qaudrocopter or A.R Drone. It was in this huge enclosure and was being flown around by some very talented kids, it moved in all directions and could hover seamlessly in one place. After all the gadget porn, I went to meet the Mrs and all her collegues at the show. As usual, they were all working tirelessly for days but greeted me with a smile and offered to take me for a whole lot of demos, etc. I politely refused, have one policy in life if I can’t buy it, I don’t try it. After exchanging pleasantries, I decided it was time to leave, I had had a late night due to a kickass office party.

Going out, I noticed car companies had created drag, dirt and mountain tracks for people to try. There were also ATVs available to ride, honestly I was very impressed with the setup. All in all, it was a great experience. I definitely look forward to the Stuff show next year, Autocar may be but only for Photography. DO check our slide show for all the pictures from both the expos and don’t forget to favourite the blog 🙂

This slideshow requires JavaScript.

 
Leave a comment

Posted by on November 24, 2012 in Bikes & Builders

 

Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

The Mobile Photographer

Off late, I have been obsessed with Instagram, the popular photo sharing tool on my phone. To be honest, I got into phone photography a little late, only a few months back – 2 reasons for this, I own a DSLR so thought using the mobile is beneath me and I had an iphone3G with a 2MP camera covered with dust, so totally avoided taking pictures with it.

My reason to get a high end phone was the camera which accompanied it; currently I use an HTC Sensation XE with a 8MP camera.  I end up using my phone for both, taking pictures and processing pictures on the go, these are images taken earlier with my DSLR. Yes yes I know some of you are saying why post production on a mobile? The answer is pretty straight forward – it is “simple”, Photoshop is fairly complicated and time consuming; layers and more layers, I am all for Photoshop only if I have ample time on my hand, 99% of the time that is not the case.

For shooting while on bike rides, I mostly use the phone’s default camera , it starts up the fastest and hence, my next favourite application is Panorama. The phone makes it so easy, at least 3-5 slide panoramas are just a click and moving the camera left to right, very intuitive and opens a whole lot of options for the rookie panorama photographer. What stands out in all these apps on the mobile is the fact that they come with default effects, Black and White, Sepia, HDR and so on, these are the kind of effects you would only find in a high end software a couple of years back. Personally, I do a lot of correction, mix and match using applications, filters, cropping till I get the right image. Once done, generally the images go up on Twitter, Facebook and Instagram – just so convenient using the mobile, no searching in directories and so on…select check boxes and upload one time.

There are multiple schools of thoughts basis mobile photography, there are people who love it and some who say it is a gimmick – let me explain why. Like I mentioned earlier, the current generation of phones offer multiple corrective tools and filters. These help make average pictures look rather dramatic Instagram is a good example of the same. The purists believe there is no effort there; the shot is not setup, the lighting is not adjusted, post production skills are zero and hence even if the shot is nice it is still gimmicky. I disagree just because it is easy does not take away from creativity and effort. Take mail for example, it use to be a painful process until e-mail came along now it’s easier, of course this does not take away that like the original mail the email has to be written/typed, similarly a picture need to be taken.

I still use my DSLR on weekends and will continue to do so, the control it gives me is phenomenal. The phone on the other hand is like a higher end digital camera that I carry around everywhere. Most pictures you see around this post have been taken or treated using my phone while i was riding my trusty Bajaj Avenger. I would highly recommend using the phone to shoot candid shots and difficult to reach areas (I know what you are thinking and that is not what I meant). Below are a few tips that will help you snap some really awesome images using your mobile –

  • Like your DSLR know your phone camera, the newer ones have similar functions, DOF, ISO, Scenes etc, check settings on your phone for more
  • Activate the Grid and use the rule of 3rds very important for all rookie photographers
  • Try and use the phone the same way you would use a DSLR, look at the lighting around you, create the composition in your head and then shoot.
  • Touch Screen phones allow you to focus on objects just by touching the screen, check how that works on your phone
  • Use filters on multiple applications till you achieve the desired effect on the image
  • Crop ruthlessly, mobile devices attract a lot of distractions in the background, it is the nature of the beast, ensure you cut them out as required.
  • Share your pictures in social networks, beyond the morale boost it will keep you clicking
  • Follow professional photographers on various social networks, try imitating them, there is no shame in that.

I hope you guys enjoyed reading the post, do share links to your pictures in the comment section below, my instagram ID is mihirshah1975 if you are there drop by to say Hi!

 
1 Comment

Posted by on June 15, 2012 in Trips & Rides

 

Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , ,